Better Hospitality for European Guests: Sustainability as a key to success


Time & Location
25 Jun 2025, 09:30 – 11:00
Zoom
About the event
European leisure guests prefer sustainable hospitality. Companies pay increasing attention how a business hotel or meeting venue performs and reports regarding sustainability, too. In this webinar, hotels interested in getting to know and cope with sustainability requirements in Europe will learn about:
The evolving European landscape of sustainability regulations and standards
Sustainability tools for small and medium-sized enterprises such as hotels
The sustainability journey of hotels catering for European business in the leisure and MICE segments (Meetings, Incentives, Conferences, and Exhibitions)
The webinar builds on last year’s Better Hospitality Initiative (BHI), carried out by a global group of UN Global Compact Country Networks dedicated to sustainable tourism.
Agenda
09:30-09:40: Welcome and introduction
09:40-10:00: The European landscape of sustainability regulations and standards
10:00-10:20: Sustainability tools for SMEs in the hospitality sector
10:20-10:40: Testimonials of hotels on the sustainability journey
10:40-11:00: Q&A and open exchange
About the Better Hospitality Initiative
More than 100 hospitality companies participated in the BHI to get an overview of tools and approaches to ensure their business’s sustainability and competitiveness and to learn from each other. The initiative was carried out by networks of the UN Global Compact in collaboration with organizations such as EarthCheck, the International Finance Corporation and EDGE, myclimate, NOW Transforming Hospitality, Sintali, the Sustainable Hospitality Alliance, and the World Travel & Tourism Council. Educational and training expertise was provided by the Swiss Hospitality Management Institute Lucerne and the University of Applied Sciences of the Grisons.
Target group
This event is open to all and aimed at decision-makers working in or with the hospitality sector who want to ensure their business’ competitiveness by improving its sustainability.