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Raise a Flag for the SDGs

Updated: Sep 26, 2022

On the 23rd of September, all around the world the SDG Flag will be raised to show our support for the Sustainable Development Goals. With the flag campaign, organisations, municipalities, companies, civil society organizations and schools show that they are part of this global movement for a better world. Will you join us?



With great pleasure, we invite you to participate in the third edition of the SDG Flag Campaign taking place on the 23rd of September 2022. On the 23rd, it will be seven years since the world embraced the Sustainable Development Goals (SDGs), 17 goals that guide us towards a more inclusive, just and sustainable society by 2030. The SDGs are vital for a recovery that leads to greener, more inclusive economies and stronger, more resilient societies. What began with a few hundred flags in The Netherlands has grown to 1000+ flags being raised in 2021 by businesses, NGOs, municipalities, universities, libraries and other civil society organizations internationally. By participating in the SDG Flag campaign, you simultaneously raise awareness as well as externally express your commitment towards the SDGs and the 2030 Agenda.

This year, we would like to invite the companies in our Swiss Global Compact Local Network to take part and to raise a virtual flag for the SDGs. This can be used as an opportunity to communicate any new sustainability plans, ambitions and targets or any other action that is appropriate to your company. It can further simply be used as an opportunity to recommit yourself and your company to achieving the SDGs. Last year, there were over 1000+ SDG flags raised internationally.

Heineken took the campaign opportunity to raise 60+ flags at their premises internationally and had this to say, “Many of our breweries around the world raised the SDG flag simultaneously and actively engaged their employees and other stakeholders, to celebrate what has been achieved so far but, more importantly, to remind us all that we still have so much more to do in jointly tackling the huge challenges we face as a society.”


If you would like to participate in this year's SDG Flag Day, you can access the Social Media Cards here.


This year, with the aim to encourage individual action, the campaign has teamed up with AWorld, the official app in support of the UN ACTNOW initiative. AWorld is a mobile application that guides and incentivizes people to live sustainably by measuring their impact and footprint. Users can improve their habits to become an active part in the global challenge towards a healthier and sustainable world. To take part in the challenge, you can download the AWorld application from your mobile app store, and join the SDG Flag Movement Team by clicking this link, or scanning the QR code to the right. You will then be able to join the SDG Flag Challenge within the team where you can log all the sustainable actions you take, as well as logging your participation in the SDG Flag Day. The challenge will run from 1 to 27 September and it is open for any and everyone to join. We therefore encourage you to get your colleagues, local organizations and friends involved. At the end of the challenge we will highlight those individuals who are leading the way.


We strive for a strong online presence; therefore we ask that you use the hashtag #togetherfortheSDGs when posting your virtual SDG flag. More information on the campaign, the AWorld challenge and examples of social media communication can be found on the SDG Netherlands website.

We look forward to seeing you raise your (virtual) flag on the 23rd of September!


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